Ding Day ‘10

“...An antidote to road rage and street misery. Ding to spread some infectious good will and celebrate the joy of cycling.”

“...Cycling is one of the best ways to get around the capital - it is quick, environmentally friendly, cheap, and healthy. That’s why I’ve launched London’s ‘Summer of Cycling’ and ‘Ding Day’ is a welcome addition to spreading the word about the joys of cycling.”